Turn Conversations into Conversions with Rich, Interactive Messaging
Rich Communication Services (RCS) is the next generation of business messaging that goes beyond traditional SMS. It enables brands to deliver interactive, secure, and visually rich messages directly to customers.
Businesses adopt RCS Business Messaging because it delivers significantly higher engagement rates compared to traditional SMS. With interactive messaging features such as rich media, carousels, suggested replies, and CTA buttons, RCS enables conversational commerce that drives real user actions. Brands experience higher open rates, click-through rates (CTR), and lead conversion, making RCS a powerful tool for customer engagement and digital marketing automation.
Verified Brand Messaging Builds Trust & Security
One of the biggest advantages of RCS messaging for businesses is verified sender branding. RCS displays the official business name, logo, and verified profile, ensuring secure business communication and reducing spam or phishing risks. This is especially critical for banking, fintech, and enterprise communication, where trusted messaging and compliance are essential for customer confidence.
Omnichannel Messaging with Analytics & SMS Fallback
RCS supports a true omnichannel messaging strategy by offering automatic SMS fallback, ensuring message delivery even on non-RCS devices. Businesses also gain access to real-time messaging analytics, including message delivery, read receipts, button clicks, and user behavior insights. These analytics help brands optimize personalized communication, marketing campaigns, and customer journeys at scale.
Capture customer attention directly in the messaging inbox with rich, two way conversational experiences.
Engage users through interactive messages featuring rich media, quick replies, and action buttons that drive meaningful conversations, improve response rates, and deliver a seamless customer experience across devices.
75%
Higher conversions
than emails
70%
Increase in response
to call to action
36x
Higher open rate
over emails
RCS use cases & examples
Explore some of the most popular use cases for RCS, with real customer examples from different industries.
Jump to:
RCS use cases
RCS used by industry
Zectagon RCS customer examples
Promote Better with RCS
Rich Media Cards
Send engaging messages with images, videos, text, and actions in one interactive card.
Higher RCS credit usage usually results in lower per-credit pricing through bulk slabs.
Message Type & Rich Media
Pricing varies based on usage of rich cards, images, videos, and interactive buttons.
Operator & Network Coverage
Costs depend on telecom operator support and regional delivery routes.
Brand Verification & Setup
One time charges apply for business verification, sender profile, and onboarding.
Fallback & Delivery Logic
SMS fallback usage and delivery optimization can influence overall campaign cost.
Zectagon RCS plans
Our RCS Affordable Packages
At Zectagon Technologies, we offer flexible and affordable RCS packages designed to meet the unique needs of businesses at every stage. Whether you're just starting out or looking to scale your online presence, our plans deliver proven results, increased visibility, and measurable ROI.
Basic Package
Perfect for startups and small businesses looking to start branded customer communication.
From startups to enterprises, our customers appreciate our commitment to quality, innovation, and seamless execution. We strive to exceed expectations with timely project delivery, expert consultation, and long-term support. Read our latest reviews and see why businesses choose Zectagon Technologies as their trusted
A very good and dedicate team .Their team demonstrated exceptional pro
Great communication very responsive and helpful. If you need any ecommerce website for your business in budget contact with zectagon technologies.Anish provided me with a exceptional service and support throughout our collaboration.Their ability to align with our goals and consistently deliver results above expectations was truly impressive.Highly recommend them.
Pavan Sengar
benosupport.com
Great communication very responsive and helpful. If you need any ecomm
Working with Anish and the team at Zectagon was super easy!From the get-go, their expertise and proactive approach made the entire process smooth and stress-free.Their ability to align with our goals and consistently deliver results above expectations was truly impressive.Highly recommend them.
Ali Hasan
xorivotech.com
Working with Anish and the team at Zectagon was super easy!From the ge
A very good and dedicate team .Their team demonstrated exceptional professionalism, creativity, and attention to detail throughout the process. They took the time to understand my vision and transformed it into a visually appealing.Anish provided me with a exceptional service and support throughout our collaboration.I highly recommend him
Devraj Verma
adhisthanias.com
A very good and dedicate team .Their team demonstrated exceptional pro
Great communication very responsive and helpful. If you need any ecommerce website for your business in budget contact with zectagon technologies.Anish provided me with a exceptional service and support throughout our collaboration.Their ability to align with our goals and consistently deliver results above expectations was truly impressive.Highly recommend them.
Pavan Sengar
benosupport.com
Great communication very responsive and helpful. If you need any ecomm
Working with Anish and the team at Zectagon was super easy!From the get-go, their expertise and proactive approach made the entire process smooth and stress-free.Their ability to align with our goals and consistently deliver results above expectations was truly impressive.Highly recommend them.
Ali Hasan
xorivotech.com
Working with Anish and the team at Zectagon was super easy!From the ge
A very good and dedicate team .Their team demonstrated exceptional professionalism, creativity, and attention to detail throughout the process. They took the time to understand my vision and transformed it into a visually appealing.Anish provided me with a exceptional service and support throughout our collaboration.I highly recommend him
Devraj Verma
adhisthanias.com
A very good and dedicate team .Their team demonstrated exceptional pro
Great communication very responsive and helpful. If you need any ecommerce website for your business in budget contact with zectagon technologies.Anish provided me with a exceptional service and support throughout our collaboration.Their ability to align with our goals and consistently deliver results above expectations was truly impressive.Highly recommend them.
What is RCS Business Messaging and how is it different from SMS?
RCS (Rich Communication Services) Business Messaging is a next-generation messaging solution that allows businesses to send branded, interactive, and rich messages directly to customers’ mobile inboxes. Unlike traditional SMS, RCS supports images, videos, carousels, buttons, read receipts, and two-way conversations, delivering higher engagement and a better customer experience.
Which devices and networks support RCS messaging?
RCS Business Messaging is supported on Android devices using Google Messages and is available across major telecom operators. For devices or networks that do not support RCS, messages are automatically delivered via SMS fallback, ensuring maximum reach without message failure.
Is RCS Business Messaging secure and compliant?
Yes. RCS provides verified sender profiles that display the brand name and logo, helping prevent spam and phishing. It follows operator-level security standards and supports compliance with regulations such as TRAI UCC guidelines and data protection norms, making it ideal for industries like banking, fintech, ecommerce, and enterprises.
What are the common use cases of RCS Business Messaging?
RCS is widely used for promotional campaigns and offers, lead generation and customer onboarding, transactional alerts and notifications, appointment reminders and service updates, and interactive customer support. With rich media and CTA buttons, RCS helps businesses increase open rates, click-through rates (CTR), and conversions compared to SMS.
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